Did you know 76% of people who conduct a local search visit a physical place within 24 hours (Google) In 2025, the way people search for local businesses has evolved: voice search, AI-powered recommendations, and mobile-first browsing are now the norm.

While Google dominates the search landscape, Bing’s unique algorithm and user base offer savvy marketers a golden opportunity, if you know how to play by its rules.

Did you know that 88% of people who search for local businesses on mobile devices either call or visit the business within 24 hours?