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Empowered Digital Local SEO - Manchester

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Challenge: Empowered Digital already has strong services, case studies and toolkits, but needed a clearer Local SEO structure to help Manchester and Greater Manchester businesses find the agency when searching for practical, revenue-focused marketing support.

Strategy

  1. Reworked Local SEO targeting around Manchester, Salford, Bolton and Rochdale search intent to capture more relevant local business searches.

  2. Connected service pages, blogs, case studies and toolkits with stronger internal links to improve rankings and guide users toward enquiry.

  3. Improved conversion points across the journey, including Free Audit, CTAs, Revenue Gap Quiz, links and stronger case study proof.

Results

  • +35% increase in local organic traffic over 3 months

  • +20% increase in organic leads

  • +60%+ increase in revenue

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